Social media strategy & support for charities
services
Social media should do more than just tick a box - it should tell your story, build community, and drive real engagement.
For many charities and purpose-led organisations, social media becomes reactive. Posts are created quickly, campaigns overlap, and it’s difficult to know what’s actually working. Growth stalls. Engagement dips. Teams feel stretched. That’s where I come in.
I help purpose-led organisations build stronger, more consistent social media presences - combining strategy, structure and creativity. Whether you need a complete reset or ongoing support, I’ll work with you to create content that feels authentic, aligned and effective.
With over a decade of communications experience across the charity and education sectors, I understand the pressures you’re balancing - limited time, limited resource, and high expectations to deliver impact.
How I help:
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Social media audits and audience insights
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Channel and content strategy development
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Monthly content planning and scheduling
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Caption writing and visual direction
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Community engagement support
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Performance tracking and reporting
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One-off campaigns or ongoing management
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Platform-specific support
What working together looks like
We begin with a review of your current channels - what’s resonating, what’s inconsistent, and where there’s opportunity.
From there, I’ll shape a focused content direction and practical plan that fits your team’s capacity. That might mean monthly planning and scheduling support, campaign delivery, or full channel management.
You won’t get generic content or trend-chasing for the sake of it. You’ll get thoughtful, purposeful social media that strengthens your brand and builds real connection.
